Drumroll please….October 16th is approaching and Quattro HQ is bristling with excitement for what undoubtedly and unequivocally is our favourite day of the year, beating birthdays, Christmas and even National Pyjama Day hands down. It’s World Food Day and we cannot contain our joy. What could be more thrilling than a whole day dedicated to highlighting the benefits of delicious, nutritious and sustainable eating to the world?
‘Grow, Nourish, Sustain. Together.’
These four words are the cornerstone of this brilliant initiative, even more prescient this year as the world grapples with the COVID-19 global health crisis and the devastation it has left in its wake.
Isolation, quarantine, furlough, homeschooling or working from home, those of us lucky enough to have avoided serious illness have been compelled to make significant change, allowing us time and headspace to reflect on our most basic needs. Food has played a central role in our collective 2020 experience, from stockpiling to clamouring for supermarket delivery slots, to witnessing the frightening reality of food shortages for those hit hardest by the pandemic, we have all become increasingly aware of the need to preserve access to safe and nutritious food.
World Food Day pays tribute to the farmers, growers, retailers and other food heroes who have faced this unexpected crisis selflessly and have moved mountains to continue feeding a vulnerable population.
The initiative calls for solidarity in helping us all recover by improving the resilience of food systems, delivering affordable and sustainable healthy diets as well as facilitating high quality livelihoods for all those who work in the food system. At Quattro Foods we support the initiative’s mission of encouraging everyone to strive for a zero-hunger world by creating change. We need to raise awareness of the critical and wide-reaching value of eating in a way that’s healthier for us, for society and for our planet.
How can we change our eating habits?
There are a few easy places to start:
- Include as many fresh and seasonal fruit and veg, nuts and wholegrains in your diet
- Switch to brown pasta, bread and rice
- Move away from saturated and trans-fats
We can all help, so let’s introduce something new into our eating and food buying routines to pay homage to the best day of the year – Happy World Food Day!